The AI infrastructure for DTC companies.
We build the infrastructure that turns AI into real growth for your business.
See it for yourself.
The interactive demo is built for desktop.
Open this page on a larger screen to explore the mission control.
AI is an infrastructure-first technology.
AI can do far more for your business than you're getting today, and the reason isn't the model you picked. Raw models, wrappers, agentic harnesses like OpenClaw or Hermes, the AI features in your tools: they all hit the same ceiling. What AI can do for your business depends on how deeply it reaches into your data, your context, and the way you operate. The model was never the limit. Your infrastructure is. The companies that got real capability out of AI built their own.
One by one, the fragmented tools you rely on get rebuilt inside the harness, on your own data, until a stack of subscriptions becomes one system you own and keep growing. Custom harnesses are the new software, and the businesses that get the full force of AI are the ones that build their own.
Your whole business, made agentic-first.
Your data, tools, and operations, turned into a foundation AI can act on.
The hardest cross-team work, handled.
The complex work that crosses teams and tools, done for you.
Agents that do the work.
Real work, around the clock.
Your harness, built and live on your servers in 8 weeks.
- -Integrations, data sources, and models in step with your stack
- -Monitoring, fixes, and performance retuning
- -1 workflow / month
- -1 agent / month
- -Everything in Scale
- -Unlimited workflows, 7 - 15 days turnaround
- -Unlimited agents, 7 - 15 days turnaround
Everything stays on your own systems and data. You own the full code.
The founders.
Alaa Ksontini
AI and backend engineer at GettingApp, the dev studio behind work for BeReal, Audi, Oney, and the French government.
Mourad Ben Mahmoud
Worked at Btwinz, a venture studio building SaaS companies that exited in 2025, then led country operations for Alphalyr, an AI and data company for ecommerce and retail.
Book 30 minutes.
30 minutes to see if we are the right fit. No pitch, just architecture.